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    The creation of a healthy eating motivation score and its association with food choice and physical activity in a cross sectional sample of Irish adults

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    Author
    Naughton, Paul
    McCarthy, Sinead N.
    McCarthy, Mary
    Keyword
    Food choice attitudes
    Motivation
    Activity
    Dietary recommendation
    Food consumption survey
    Date
    06/06/2015
    
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    URI
    http://hdl.handle.net/11019/883
    Citation
    Paul Naughton, Sinéad N. McCarthy and Mary B. McCarthy. The creation of a healthy eating motivation score and its association with food choice and physical activity in a cross sectional sample of Irish adults. International Journal of Behavioral Nutrition and Physical Activity. 2015, 12(1):74
    Abstract
    Background This study aimed to develop a healthy eating motivation score and to determine if dietary, lifestyle and activity behaviours vary across levels of motivation to eat a healthy diet with a view to informing health promotion interventions. Methods A cross-sectional survey of food intake, physical activity, lifestyles and food choice attitudes was conducted in a nationally representative sample of 1262 adults in the Republic of Ireland aged 18 years and over. Results Increasing score for health motivation was significantly and positively related to healthy eating and exercise. Women, increasing age, normal BMI, regular exercise and increasing intakes of fruit and vegetables were associated with a higher odds ratio (OR) for having a high healthy eating motivation score. However, despite a high motivation score only 31 % of consumers in the strong motivation group achieved the recommendations for daily fruit and vegetable consumption, while 57 % achieved the fat recommendation. A higher intake of calorie dense foods from the top shelf of the food pyramid and increased time spent watching T.V. was associated with a decreased OR for positive motivation towards healthy eating. Conclusions Healthy eating promotions directed at women and older adults should focus on supporting people’s motivations to attain a healthy diet by addressing issues such as dietary self-control and self-regulation. For men and younger adults, healthy eating promotions will need to address the issues underlying their weak attitudes towards healthy eating.
    ae974a485f413a2113503eed53cd6c53
    http://dx.doi.org/10.1186/s12966-015-0234-0
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    Food Marketing & Agri-Innovation
    Teagasc publications in Biomed Central
    Teagasc publications in Biomed Central
    Teagasc publications in Biomed Central

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